Shape the future
successfully
with sustainability
A smart strategy, sustainable products and solutions, customer centricity and interactive, convincing communication ensure the competitiveness and future of your company.
I offer consulting for sustainability marketing, successful positioning, emotional brand communication, and effective and digital marketing of your products and services in B2B markets.
Successful marketing
- sustainable and digital!
My passion
The environment, digitization and innovation.
Sailing.
Ocean health.
My competencies
Strategic Marketing.
Effective commercialization.
Strong campaigns.
Customer-centric communication. Inspiring events.
My international industry experience
Digitization.
Sustainability.
IT. Telecommunications.
Cyber ​​security.
Mobility.
Retail & supply chain.
Designing
change
strategically
# STRATEGY
Sales and brand awareness
Stand out with a sustainable
and innovative positioning.
Linear, resource-intensive systems need change!
Digitization and sustainability are essential for securing the future of your business - and for the world we live in.
Complex challenges such as climate change or pandemics require rethinking, flexibility and strong visions.
Innovative models such as circular economy offer new opportunities!
These frameworks and agile methods create profits for your company and the environment. Clear strategies, new business models, regenerative products, shared services, compelling communication and decisive action are vital elements to shape the digital, sustainable future of your business.
I will position you as a thought leader and pioneer.
Together we will develop the right strategy for you!
This will enable you to successfully market your solutions, access new markets and build long-term relationships using exactly the topics and offers that are important to your customers and partners.
​
Increase
your sales
measurably!
# MARKETING
Customer focus with added value and differentiation
Customer centricity–
focus on your customer.
Customer benefits as the key selling point!
To help you achieve your business goals and sustainably increase the sales of your products, solutions and services, I will develop an individual marketing strategy with you. Detailed market and persona analyses will concretize your target groups, customers and stakeholders. They provide profound insights into your customers' needs and the special customer benefits only you can offer.
Successful commercialization is digital!
Strong campaigns in digital channels and social media, as well as the professional use of systems, applications and automation, amplify your marketing success in all areas:
in direct customer dialogue, in effective lead and demand generation, in optimal sales support and successful e-commerce,
and by creating the furthest reach.
Sustainability and digital marketing viewed from your customer's perspective!
I will support you with the right strategy throughout the entire customer journey to achieve more sales, more web traffic and better lead conversion.
I will be by your side to manage the implementation of customer activation, community building, marketing automation, digital performance marketing, social media campaigns, and an outstanding web presence.
Your customer value proposition
will be at the heart
of your marketing.
Limitless
communication
# COMMUNICATION
Relevance as the key to success
Be an experience
for your customers.
Relevant content is the success factor
of your communication!
Only with the topics and messages that are important to your customers and target groups, will you be credible and able to achieve your communication goals.
Personality and authenticity create emotionality and loyalty!
Together we will develop a suitable content strategy:
-
for the emotional engagement of your customers
-
to increase your relevance
-
for building your communities
-
for your success in winning leads and sales.
Your professional online presence makes the difference!
I offer professional content creation:
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Conception & production of texts and multimedia formats for your professional presence in the web and social media.
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Live communication with exciting events, trade show participations, digital streaming, expert talks, webinars or online conferences.
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Effective PR & social media campaigns for successful lead generation.
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Product presentations, brochures, success stories, best practices, tutorials, interviews, customer testimonials and much more.
Effective communication
right to the point.
The Evolution of
your marketing
# CONSULTING & INTERIM MANAGEMENT
Successful solutions for your marketing
I offer tailor-made and effective support.
The development of sustainable solutions, building strong brands, targeted communication and effective, digital marketing are decisive for the economic success and future of your company.
I would be happy to support you and your marketing team with my expertise and many years of experience in the conception and implementation of effective marketing and communication strategies.
Competencies
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Positioning & Brand Management
-
Marketing Strategy
-
Communication & PR
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Content Production & Marketing Campaigns
-
Digital Marketing & Lead Management
-
Events & Conferences
Services
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Individual Consulting
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Innovation and strategy workshops
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Coaching and onboarding of in-house teams
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Professional project and interim management
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Effective execution and implementation