Customer satisfaction
is at the core of my strategy!
References are always a joint effort with the customer.
Selected projects
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Sustainability Marketing Start-up Consulting & Coaching:
Lectureship, consulting & coaching of start-up teams at the Start-up Centre of the University of Applied Sciences Aachen.
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Aviation Payment Solution Start-up:
Strategic Marketing & Communications, international PR, development of product sales campaigns & website optimization.
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Battery Intelligence Startup:
Team Workshop to develop the marketing strategy& product sales campaigns to generate leads, increase awareness & brand building.
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Digital Audit Startup:
Professional PR in premium media channels.
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VR Start-up:
Team workshop to develop a digital marketing
& content strategy.
Eco-Retailer (FMCG):
Expansion of e-commerce business with digital performance marketing; optimizing digital customer experience through data &
customer analytics.
IT Solutions Provider:
Expansion of international brand awareness through sustainable positioning in digitization, innovation and sustainability as well as strategic development of PR & social media; implementation of integrated marketing programs with effective
lead generation.
Business Consulting:
Development & implementation of global marketing and communication strategies;
Project management for internal communication to support cultural change processes for digital transformation;
Successful development and management of international marketing campaigns for lead generation;
implementation of marketing automation.
Automotive Supplier:
Significant increase in sales through industry-specific marketing strategies, campaigns and communication.
ICT Network Operator:
Project management for the development of an integrated customer lifecycle management including customer analysis, segmentation, systematic acquisition of new customers and lead management as well as sales-oriented cross- and upselling in customer service.
Partners
Stefan Ho
Interactive Design Berlin
portrino GmbH
Agency for Software Development & Online Marketing
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Bio
2003___ today
RIETH MARKETING
Consulting & Agency
Sustainability Marketing Consultant & Founder
​
2021___ today
University of Applied Sciences Aachen
Start-up Centre
Lecturer, start-up coach & consultant
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2017______ 2019
TecAlliance
Automotive IT Solutions
VP Marketing, Director Marketing
2011______ 2017
TÜV Rheinland
Digital Transformation & ICT
Chief Marketing & Strategy Officer
Director Marketing & Media Relations
2009______2010
Comma Soft AG
Business Intelligence
Director Marketing
2008______2009
Gates Europe
Automotive Industrial, Belgium
Manager Marketing & Product Europe
2001______ 2008
QSC AG
IT & Telecommunications
Head of B2B Marketing
B2C & Partner Marketing Manager
1998______ 2001
Dolphin Telecom GmbH
ICT
Marketing & Sales Manager
1994______ 1999
Kulturfabrik Lehrter Strasse, Berlin
Non-Profit Organization
Artist & Event Management
Co-Founder & Board Member
1992______ 1998
Degree in Communication Management
Social and Business Communication
University of Arts in Berlin